We all know forging a business of our own is a pretty heavy task, but it can be very rewarding in the end as well. However, not everyone feels comfortable working in a group and prefers working by themselves to build a brand.
For this kind of people, the world has coined the term Solopreneur (from solo + entrepreneur), but the concept goes beyond just liking to do things without anyone else.
For starters, a solopreneur creates the business with no intention of ever having any kind of staff. From the very beginning, solopreneurs are a one-man (or woman) band.
The main objective behind becoming a solopreneur is to create and develop a business that is not only scalable and portable, but also a source of steady passive income. Which pretty much works for those who also wish to become Digital Nomads.
It's also important to point out that unlike a regular entrepreneur, a solopreneur doesn't really have the intention of creating a business that will end up selling. They just want to run a business by themselves.
Although a solopreneur doesn't want to have staff, it doesn't mean he or she can't have some freelancers or contractors for certain tasks (like graphic design or software development, for instance). It just means that the solopreneur is the only responsible person for the whole business, from design to execution and management.
If you already have a following on social media and you think they care a lot for your opinion, then you can become a solopreneur, Kosmic Dust style. Check our Kosmonaut Program, which has tons of benefits for you, a potential new online business and your audience, of course.
And now, some tips to take full advantage of the solopreneur approach for business...
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